OTB brands aim at providing personalised experiences to their customers, promoting an inclusive and authentic communication

We share our ESG performance and the goals we have reached, transparently. To facilitate this information exchange with its stakeholders, OTB has been publishing a Sustainability Report since 2022, in order to inform on the brands and the companies progress in their transition towards a more responsible fashion.

Moreover, our brands are committed to developing projects that allow customers to obtain more detailed information on their products.

For example, Diesel has developed a system that allows its consumers to scan a QR code on the garment's inner label, that redirects them to a digital “ID” platform detailing the preferred materials used, the innovative low-impact treatment techniques, as well as selected accessories.

Marni, Maison Margiela and Jil Sander, instead, provide authenticity certificates of their products through the Aura Blockchain Consortium platform, ensuring the products’ value over time and making counterfeiting impossible.